Wednesday, March 07, 2007
Bono should be fi(RED)
Wow...it's been a year since that stupid Project (RED) campaign kicked off? You know, the one that was supposed to inspire me go to the Gap and pay $30 for a shitty-ass sweatshop-made t-shirt I can buy at H&M for five bucks? I'm supposed to love doing this because red is now the color of AIDS, not communism. It was stupid Bono's idea, because he knows everything there is to know about AIDS and Africa. Presumably everyone with a sliver of social consciousness was supposed to get all excited about the opportunity to pay for overpriced crap that would go towards the fight against AIDS. I wouldn't ever buy any of that RED stuff (partly because I'm secretly rooting for HIV because I love viruses and hate people), but I did think that this ad campaign was so fitting coming from a millionaire rock star who lectures people about poverty and overconsumption from behind a pair of $500 racquetball goggles.
Well, I laughed scornfully today when, as usual, I decided to catch up on the trade publications of the advertising industry (and by trade publications I mean Perez Hilton), and came across this article.
This article rules, because not only does it point out Bono's catastrophic failure in harnessing consumer power to combat "global" (translation: subsaharan Africa) AIDS, but it also points out what a fucking hypocrite his smug, patronizing ass is. Some watchdog dude noted, "The Red campaign proposes consumption as a cure to the world's evils" and apparently has put up a Bono parody on its website or something to illustrate this. I'm glad someone besides me is intolerant of assholes who charter private jets to go to poverty-stricken countries for the purpose of getting material with which to lecture everyone else on being greedy sons-a-bitches. I guarantee it's only a matter of time before he makes like Angelina and Madonna and starts stealing foreign orphans to prove what a dedicated humanitarian he is. In the meantime, though, Bono's comeuppance in terms of actually managing to LOSE money with this bullshit RED scheme is so, so sweet. No Nobel peace prize nomination for that fucktard this year!
Well, I laughed scornfully today when, as usual, I decided to catch up on the trade publications of the advertising industry (and by trade publications I mean Perez Hilton), and came across this article.
This article rules, because not only does it point out Bono's catastrophic failure in harnessing consumer power to combat "global" (translation: subsaharan Africa) AIDS, but it also points out what a fucking hypocrite his smug, patronizing ass is. Some watchdog dude noted, "The Red campaign proposes consumption as a cure to the world's evils" and apparently has put up a Bono parody on its website or something to illustrate this. I'm glad someone besides me is intolerant of assholes who charter private jets to go to poverty-stricken countries for the purpose of getting material with which to lecture everyone else on being greedy sons-a-bitches. I guarantee it's only a matter of time before he makes like Angelina and Madonna and starts stealing foreign orphans to prove what a dedicated humanitarian he is. In the meantime, though, Bono's comeuppance in terms of actually managing to LOSE money with this bullshit RED scheme is so, so sweet. No Nobel peace prize nomination for that fucktard this year!
Labels: assholes, capitalism, celebrities, comeuppance, gluttony, ranting, retard rage, scathing indictments, viruses rule
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Agreed on all counts. There is no better schadenfreude than that deriving from Bono's self-congratulatory asshole-ness. He and Oprah make quite a pair.
Razzy,
Go easy on Bono...his 18m is precisely 18m more than the Bush Administration's contribution. That despite pledging 250m only a year ago.
Go easy on Bono...his 18m is precisely 18m more than the Bush Administration's contribution. That despite pledging 250m only a year ago.
Yeah, but when you consider they spent $100 million on the ad campaign, that ends up being $82 million less than Bush's big fat nothing!
Seriously, dudes over at (RED) need to tell Bono to go back to wailing in incomprehensible Spanish over the same tired U2 guitar riffs and let Bill Gates or someone who knows what they're doing handle the AIDS fundraising.
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Seriously, dudes over at (RED) need to tell Bono to go back to wailing in incomprehensible Spanish over the same tired U2 guitar riffs and let Bill Gates or someone who knows what they're doing handle the AIDS fundraising.
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